Repository Article

·2011 OPEN ACCESS

Commentary: The View from Management

David Crowther YTU , Güler Aras YTU

SSRN Electronic Journal

Abstract

CSR, and its role within the repertoire of corporate endeavour, continues to change and expand and the contributions in this volume both document and critique this development. At the same time they adapt some different perspectives from communication studies. This is refreshing and shows that the discourse is still growing and developing. There are a wide variety of views and analyses in this volume - some we agree with and some we do not - but that is the nature of a developing body of theory and understanding. More significantly there are some interesting new ideas and suggestions for development that deserve, at the very least, further consideration and exploration. In this way the Handbook of Communication and Corporate Social Responsibility has made its contribution by not just documenting the discourse from another perspective but also by seeking to carry this discourse forward into new areas.

Keywords

Variety (cybernetics) Repertoire Perspective (graphical) Corporate social responsibility Sociology Epistemology Public relations Political science Engineering ethics Engineering Computer science

Subject Areas

Global Energy and Sustainability Research ·Renewable Energy, Sustainability and the Environment ·Physical Sciences
Sustainable Industrial Ecology ·Industrial and Manufacturing Engineering ·Physical Sciences
Complex Systems and Decision Making ·Management Science and Operations Research ·Social Sciences

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