Book Chapter

·2025

Integrated Approach for Mobile Sales App Feature Classification: Kano Model and BBWM Perspective

Necip Fazıl Karakurt , Selçuk Çebi YTU

Lecture notes in operations research

No open-access abstract is available for this article. Use the DOI link on the right to read the full text.

Keywords

Perspective (graphical) Kano model Feature (linguistics) Mobile apps Computer science Business Advertising Marketing Artificial intelligence World Wide Web Linguistics

Subject Areas

Color perception and design ·Social Psychology ·Social Sciences