Journal Article

·2016 OPEN ACCESS

The Importance Of Architectural Design In Integrated Corporate Identitiy Strategy

Pınar Meliha Sagıroglu YTU

MEGARON / Yıldız Technical University Faculty of Architecture E-Journal

Abstract

Sanayi Devrimi ile birlikte bilim ve teknoloji alannda yaanan gelimelerin, retim ve tketim biimlerinde yaratm olduu deiim kurumlar aras zorunlu bir rekabetin domasna sebep olmutur. Bu durum, sunulan rn ve hizmetlerin aynlat, tketici asndan bakldnda da kalite ve verimliliin ayrmnn zorlat bir srecin domasna

Keywords

Architectural design Business Process management Architectural engineering Engineering Architecture Geography Archaeology

Subject Areas

Cultural Industries and Urban Development ·Urban Studies ·Social Sciences